Social Networks Marketing and Hungarian Online Consumer Purchase Behavior: The Microeconomics Strategic View Based on IPMA Matrix

Referenz

Ebrahimi, P. S., Gholampour, A., & Fekete-Farkas, M. (2021). Social Networks Marketing and Hungarian Online Consumer Purchase Behavior: The Microeconomics Strategic View Based on IPMA Matrix. Academy of Strategic Management Journal, 20(4).

Publikationsart

Beitrag in wissenschaftlicher Fachzeitschrift

Mitarbeitende

Dr. Pejman Ebrahimi

Beteiligte Einrichtungen

Liechtenstein Business School Artificial Intelligence und Data Science

Originalquellen